McDONALD'S ADVANCES NEXT STRATEGY TO BECOME FIRST CHOICE FOR MORE CUSTOMERS, MORE OFTEN

ANNOUNCES NEW GROWTH AND PRODUCTIVITY TARGETS FOR CATEGORY SHARE GAINS, INCREASED RESTAURANT EFFICIENCY AND EXPANDED OPERATING MARGIN Targets 1.5 percentage points of market share gains in both chicken and beverage categ

For buyers, the question is the facing, the pack, and whether the SKU earns cooler or dry-grocery space.